Hi, I’m Parumita.

I’m currently a product designer at Victoria's Secret & Co. working on their personalization and loyalty programs. I'm also a mentor at ADPList, helping designers land their first UX job. My love for nature, fitness and mindfulness inspires me to create delightful, inclusive, and holistic digital experiences.
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Connect with me on LinkedIn, or view my resume!
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My previous experiences
IU Center of Women & Tech logo
Juniper Networks logo
ViLearn project card & linkJuniper Networks project card & linkMrGroc project card & Link
CEW&T project card and link

"Parumita joined my team as a 2020 intern and hit the ground running. I was extremely impressed by her flexibility and willingness to see challenges as opportunities. In a short time, she was able to turn her assigned research project into a framework for collecting, analyzing and sharing research. She’s a great writer as well as researcher and has a great career ahead of her. I’m delighted to recommend Parumita as a customer researcher" - Deaneen Newell, UX Manager at Juniper Netwokrks

"Working with Parumita was a pleasure; I highly recommend her for positions in user experience! She and I first worked together on a research project I was managing. Alongside our UX Testing Coordinator, she designed (and executed) a tabletop activity to gather feedback from IU students--which was a wild success. We ended up featuring their findings in a much bigger part of our report because they were so impactful.

With each project, Parumita exceeded my expectations. She took the initiative on visual designs, user testing, and reports, and she approached each task with curiosity and thoughtfulness. She has a great attitude and strong work ethic, and we would hire her again in a heartbeat." - Madeline Grdina, UX Manager at Indiana University

Recommendations

Madeline Grdina
UX Manager, Indiana University

Working with Parumita was a pleasure; I highly recommend her for positions in user experience! She and I first worked together on a research project I was managing. Alongside our UX Testing Coordinator, she designed (and executed) a tabletop activity to gather feedback from IU students--which was a wild success.
We ended up featuring their findings in a much bigger part of our report because they were so impactful. With each project, Parumita exceeded my expectations. She took the initiative on visual designs, user testing, and reports, and she approached each task with curiosity and thoughtfulness. She has a great attitude and strong work ethic, and we would hire her again in a heartbeat.

Deaneen Newell
UX Manager, Juniper Networks

"Parumita joined my team as a 2020 intern and hit the ground running. I was extremely impressed by her flexibility and willingness to see challenges as opportunities. In a short time, she was able to turn her assigned research project into a framework for collecting, analyzing and sharing research. She’s a great writer as well as researcher and has a great career ahead of her. I’m delighted to recommend Parumita as a customer researcher"

Madeline Grdina
UX Manager,
Indiana University

"Working with Parumita was a pleasure; I highly recommend her for positions in UX! She and I first worked together on a research project I was managing. Alongside our UX Testing Coordinator, she designed (and executed) a tabletop activity to gather feedback from IU students--which was a wild success. We ended up featuring their findings in a much bigger part of our report because they were so impactful.

With each project, Parumita exceeded my expectations. She took the initiative on visual designs, user testing, and reports, and she approached each task with curiosity and thoughtfulness. She has a great attitude and strong work ethic, and we would hire her again in a heartbeat."

Learn more about my story & adventures

My Design Philosophy
Leading the web design team at IU Center of Excellence for Women & Tech

Want to say hi?

Shoot me an email at sparumita@gmail.com
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